AscentGTM rides shotgun on every deal. It does the busywork, flags what you’d miss, and levels up your selling, then your team’s.
Headaches: 3
Headaches: gone
See it work
Drop in any sales call. About 30 seconds later you get what a seasoned VP of Sales would tell you: what worked, what cost you, what to say next time. Your playbook updates itself.
Sarah Chen
VP Operations · Meridian Logistics · Discovery
Jeff: What made you take the call today?
Sarah: We're losing roughly $200K in ARR to churn every quarter and the board wants it fixed.
Jeff: If nothing changes, what does that cost you over the next year?
Sarah: Close to a million — plus the renewal cycle starts in 90 days, so we are on the clock.
Jeff ran a Discovery call with Sarah Chen, VP Operations at Meridian Logistics.
Overall call effectiveness 82 out of 100 — tier Strong.
Deal health: Healthy — strong pain, clear metrics, mobilizing champion. Confidence to close 72%. Biggest risk: No confirmed economic buyer or decision process yet. Recommended next move: Lock a multi-threaded next step with the CFO before the renewal window.
Playbook updated to v4.
The platform
AscentGTM watches your calls and delivers the same feedback a world-class VP of Sales would — instantly, consistently, and at scale.
Upload any transcript or recording and get a VP-of-Sales-caliber debrief in seconds — the feedback your reps would only get if your best leader sat in on every single call.
Every conversation scored across 17 dimensions of Qualification, Discovery, Insight and Value, Mutual Fit — so 'I think it went well' becomes a number you can actually coach against.
AscentGTM captures the moves that win and rewrites your Sales DNA after every call — turning one rep's instinct into a playbook the whole team can run.
Instant qualification-gap analysis surfaces the risk hiding in your pipeline and hands each rep the one next move that keeps the deal alive.
See who's improving, who's stuck, and exactly where to spend your coaching time — so you lift the bottom half instead of carrying it.
Real-time coaching whispers the next question, the objection rebuttal, and the risk flag live — so every rep performs like your best one when it counts most.
Built by operators
JM Strong
Founder & CEO
20+ years of high-performance enterprise selling, from seed-stage and SMB to Fortune 500 scale. I’ve carried the bag, built the teams, and run the deal reviews.
I built AscentGTM so founders and first sales hires get the coaching I’d give them in a deal review — on every call, not once a quarter.
Connect on LinkedIn ↗We’re onboarding a limited number of founding teams and working with each one directly.
Get started
For founders and individual reps running their own deals.
For growing teams that coach and forecast as a unit.
For scaling sales orgs that need custom volume and a hands-on rollout.
FAQ
Tell us about your sales motion. We'll send back a playbook of what wins your deals, free.